Style Guide
Typography
H1 Headline
H2 Headline
H3 Headline
H4 Headline
H5 Headline
H6 Headline
Body Text
Color System
Site Colors
Dark Gray
#4C4E59
Primary Color
Light Gray
#8F8F8F
Secondary Color
Lighten Gray
#F7F7F7
Background Styles
Green
#417505
Success Color
Red
#C0392B
Label and Error
Input System
General
Error
Checkbox List
Radio Button List
Dropdown
Error
Page Builder Components
Row With Contained
Row With Full Width
Row With Full Bleed & Video Parallax
Row With Full Bleed & Video Parallax
Row With Full Bleed & Video Parallax Overlay White
Row With Full Bleed & Video Parallax Overlay Black
Tabs
AERIN is a global luxury lifestyle brand inspired by the signature style of its founder, Aerin Lauder. Based on the premise that living beautifully should be effortless, the brand develops curated collections in the worlds of beauty, fashion accessories, and home décor. With a passion for art, travel, fashion, and design, Aerin’s own lifestyle serves as a focal point of inspiration for the brand. Classic, but always with a modern point of view, every piece is created to make life more beautiful, with a sense of ease and refinement.
AERIN
AERIN is a global luxury lifestyle brand inspired by the signature style of its founder, Aerin Lauder. Based on the premise that living beautifully should be effortless, the brand develops curated collections in the worlds of beauty, fashion accessories, and home décor. With a passion for art, travel, fashion, and design, Aerin’s own lifestyle serves as a focal point of inspiration for the brand. Classic, but always with a modern point of view, every piece is created to make life more beautiful, with a sense of ease and refinement.


Column Image Title
“My handpicked selection perfectly captures my ethos that living beautifully should be effortless. The collection is classic with a contemporary twist, providing an overall aesthetic of timeless elegance.”


Image Overlay White
“My handpicked selection perfectly captures my ethos that living beautifully should be effortless. The collection is classic with a contemporary twist, providing an overall aesthetic of timeless elegance.”


Image Overlay Black
“My handpicked selection perfectly captures my ethos that living beautifully should be effortless. The collection is classic with a contemporary twist, providing an overall aesthetic of timeless elegance.”
Column Image Title
“My handpicked selection perfectly captures my ethos that living beautifully should be effortless. The collection is classic with a contemporary twist, providing an overall aesthetic of timeless elegance.”


Column Video Title
“My handpicked selection perfectly captures my ethos that living beautifully should be effortless. The collection is classic with a contemporary twist, providing an overall aesthetic of timeless elegance.”
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